Description

Step by Step manual to learn Marketing, Advertising, and Public Relations Key FeaturesBasics of Visual Social Marketing Impact of Visual Social Marketing Social Media Marketing strategies Simplified English especially suited for an Indian audience Concepts explained with the help of relevant figures, diagrams and examples Exercises for readers at the end of each section Description The book on visual social marketing starts with the basic concepts and the recent trends in visual social marketing, then moves on to cover the power and risks of using the visual social platform followed by the adoption of various social media marketing strategies. The book then takes a reader through the acquisition of visual assets and usage of the basic and advanced tools of visual social marketing. Along with visuals, it has numerous examples and case studies to help gain the desired clarity. What will you learn Visual Social Media Marketing and its Impact Social Media Marketing Strategies Inbound Marketing, Visual Social Media Marketing Tools Who this book is forYou could be a student, a fresh graduate, or a working professional with any educational background and you will be able to start your career in digital marketing with the help of this book.Table of Contents 1. Basics of Visual Social Media Marketing2. Impact of Visual Social Media3. Social Media Marketing Strategies4. Using Video for Social Media Marketing5. Inbound Marketing: An Introduction6. Visual Social Media Marketing Tools II7. Advanced Tools for Visual Social Media MarketingAbout the AuthorDr Chandrani Singh is currently working as Director-MCA and Placement Head MCA(SMI) at Sinhgad Institute of Management Vadgaon, Pune and has a rich experience of over eighteen years in the academic sector. She has a PhD degree in Computer Management and holds to credit a strong research base